Nordic Cloud

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Kolding, DK Currently deep in

Growth marketing that survives a conversation with your CFO

We run paid acquisition, search and web delivery for Nordic software companies as one system. The ad platform, the CRM and the finance report show the same figures, reconciled every month instead of argued over every quarter.

CAC payback model Move the inputs to your own numbers
Cumulative gross profit per customer against acquisition cost over 18 months Acquisition cost

Modelled with a four-month onboarding ramp and 10% annual net expansion.

5.6 months to payback Strong. There is room to push acquisition spend harder.
Reporting cadence
Weekly pipeline review, monthly board-ready deck
Build track
6–10 weeks from kickoff to production launch
Commercial model
Fixed retainer, no media commission markup
  1. Stage 01

    Diagnostic

    Two weeks inside your analytics, ad accounts, CRM and search data. We rebuild the unit economics from source data rather than from the dashboard everyone already distrusts.

    Findings memo, prioritised backlog, 12-month forecast

  2. Stage 02

    Commercial targets

    Before any budget moves, we agree the numbers the programme answers to: CAC payback period, pipeline coverage ratio, qualified opportunity volume and the performance budget for the site.

    Measurement plan and KPI tree signed off with your CFO

  3. Stage 03

    Build and launch

    Tracking layer, campaign architecture, landing pages and, where it is in scope, the site itself. Staging is live from week two so your team reviews real pages, not screenshots.

    Production launch inside 6–10 weeks with a documented QA pass

  4. Stage 04

    Weekly operation

    A fixed cadence: spend pacing on Monday, test results and content shipping midweek, pipeline review on Friday. You get the same four numbers every week, in the same format.

    Weekly review notes and a running decision log

  5. Stage 05

    Quarterly reset

    Every quarter we reconcile marketing figures against finance, retire what underperformed and reallocate the budget. Channels that cannot show payback get cut, including ours.

    Board-ready deck and a revised 90-day roadmap

Engagement patterns

The five situations companies bring us.

Client results stay confidential, so instead of logos we publish the diagnosis. Open a row to see what usually causes the problem, how we work it and what lands on your desk.

The company

A small senior team in Kolding, working directly with your people.

Nordic Cloud ApS was set up to do the opposite of the volume agency model. No account managers relaying messages, no junior staff learning on your budget. The people who run the diagnostic are the people who run the account afterwards, and they sit in your planning calls directly.

We keep the client list short on purpose. Each engagement gets a named lead across marketing and engineering, which is why capacity is limited and why we turn down work that sits outside the four disciplines.

Registered name
Nordic Cloud ApS
Office
Lundeborgvej 71
6000 Kolding, Denmark
Markets served
Denmark, Sweden, Norway, Germany
Working languages
English, Danish, German
Engagement model
Fixed retainer or fixed-scope project. No media commission.
Data handling
GDPR-compliant processing, EU-hosted infrastructure
The Nordic Cloud office in Kolding at dusk, oak desks and large windows
Lundeborgvej 71, Kolding

Start here

Send the numbers you are unhappy with.

Describe the situation in a few lines and add the site you want reviewed. You will get a written response with an initial read on the problem, a scoped diagnostic plan and a fixed price.

  • Reply within one business day
  • Written assessment before any call
  • No long-term commitment to start